Here's an example of one of the 45 business keys that's shared in the eBook.
Key #10- You've got to followup.
How often do you follow up on your sales, emails, or even social media posts?
Sometimes we can expect instant results and if we don't see them, we're quick to give up out of fear of further rejection if we follow through or sometimes the what's next step isn't clear.
Following up can bring a huge boost to your income because people aren't always saying no, sometimes they're giving you a in to convince them and overcome their objections and sometimes they get easily distracted.
The old school marketing law was that a potential customer may need to see your content or offer 5-7 times before they would buy.
With the speed of the world and content overload, that number has increased to 14-20 times to make an impact, so if you're giving up after only one try you're missing out on your coins.
Review how often you follow up with your clients after you make an offer.
List 3-5 ways you can add to your follow up cycle.
The key to following up is not to keep hitting them with the same content over and over again but to be creative and create different ways to offer the same content.
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