The 12 Tools I Use In My Business Each Day

The 12 Tools I Use In My Business Each Day.png

You asked, I answered!

Here is the list of 12 of the tools I use in my business on a daily basis.

#1- To collect payments and create new products.

I use SamCart for my shopping cart and it lets me automatically deliver my digital files, create upsell products, sell physical products, and so much more.

It's $99/month and worth every cent for me because it keeps the stats, tracks views, and conversions so I know if a product is converting well and when does it need to be tweaked.

If you're looking for a lower cost option to deliver digital products, check out SendOwn (it offers an upsell option.), PulleyApp, or DPDcart.

#2- To record screenshares.

I use Loom to record my screens for my video trainings, video audits, walkthroughs and more. It’s a free app, and they also have a paid version now.

The site is Useloom.com. This records both screen and audio as well as storing your videos so they can be shared or downloaded.

I also use Screencast-o-matic for quick and simple video edits.

#3- To create a website.

Squarespace is currently my favorite site to create websites.

You can easily buy new domains, they have amazing drag and drop templates so you don't have to be a coding wiz, and they are self hosted, so no outside hosting required.

They also have AMAZING customer support so if you need help with anything, they have you covered.

I use the Pacific and Five templates.

I use my site for my Instagram links page, registration page, opt-in page, as well as my sales pages. 

Everything can be done on the same platform which makes keeping everything organized so much simpler.

Squarespace also has built-in eCommerce so you can sell directly physical products, digital products, and services from the site and can be paid via PayPal or Stripe

#4- To schedule my Instagram content.

I don’t schedule my content often but if I need to Planoly is my go to site.

Their site allows you to schedule videos, multiple photo posts, Instagram Stories and more.

You can also answer comments directly on the website which is a great way to boost your engagement without having to be tied to your phone.

#6- To create countdowns.

Deadline Funnel is awesome for creating countdowns and you can add the codes just about every where from Samcart to your mailing list.

It helps to boost sales when people know they have a limited time to buy items.

Motion Mail is a great free option if you want to add simple timers to your emails.

#7- To make presentations. (The slides)

I teach a class at least once a week whether it’s a free one used to grow my email list or one of my paid Masterclasses and I use Canva to create all of my slides.

They’ve added a ton of templates to Canva For Work so there are endless options for styling your slides for your brand and the most impact.

Canva also has a new Present and Website mode that you can use along with Loom to make prerecorded videos.

#8- To host webinars.

WebinarJam is the my current platform and I love them because of the class size that I need for my webinars.

It's $397 a YEAR, which is perfect for me as my audience grows I need the ability to have unlimited classes without needed a ton of software or paying $500/MONTH which is what I would have needed for most of the platforms I checked and it would have only given me a room for 1000 people.

Webinar Jam makes replays a breeze as well so you can use them to continue to build your lists and sales funnels.

You can also use Youtube Live as a standalone to host your webinars for free and just create a page on your Squarespace website.

For smaller class sizes(under 100) , Zoom is a great starter platform.

#9- To send emails.

Convertkit is my email provider. (My referral link: https://mbsy.co/convertkit/30170474)

From setting up email sequences, sending out my regular broadcast emails, connecting to my audience, CK has a ton of features that will help you create a strong and profitable email list.

They’ve also updated many of their forms recently so you have many options built directly into the platform.

#10- Text Messages

I use txt180.com for my text message marketing. 

You can send text messages for reminders when you’re going Live, about sales, free content to build your list, challenges and so much more. I’ve fallen in love with text message marketing because it gives your audience another way to connect directly with you and the response rate is amazing.

Here’s my referral link if you want to try them out: txt180.com/sl/241

#11- To create courses and membership sites.

I moved back to Kajabi last year and now that I've learned how to work the platform, I'm kicking myself for not committing to it earlier. Kajabi hosts all of my Masterclasses, my courses, and will host my new membership site. It integrates with Samcart which is always a plus and makes my life easier.

Other options for courses are:

Teachable

Teachery

Thinkific

Coursecraft

#12- Stock Images

My favorite paid stock image sites are:

Sheboldstock.co (My referral link: http://sheboldstock.com?fp_ref=cici23)

Createherstock.com

Styledstocksociety.com

Hautestock.co

Alright, those are the systems I use daily so if I missed anything let me know in the comments.

And as always check out all of my on demand classes here: https://thesixfigurechick.lpages.co/oba/ and current offers here: http://thesixfigurechick.co/

-Cici 

Networking on the Gram 101

Instagram is one of the best social media platforms for networking when done properly.

For networking to work properly both parties should mutually benefit.

Below are my tips for reaching out to others to collaborate and do the popular shout out for shoutout (sfs).

1) Do your homework.

Make sure any page that you want to collaborate with is in the same market.

For example, if your page is based on selling weight loss products, you may not want to reach out to a popular shoe page. Their followers would not benefit from your information if they have targeted their audience properly.

Think of pages that would complement your current market so it's mutually beneficial.

2) Don't cold contact.

Engage with the page before you attempt to do any networking.

One of my personal pet peeves is for someone to ask for a sfs out of the blue.

If I've never seen you on my page whether it be with likes or comments, I'm not interested. Many pages have loyalty shoutouts for people who are often active, or with simple engagement, they may find your content interesting enough to share without you needing to ask to be shared.

3) Check contact methods.

DM, KIK and Email are popular forms of contact for IG, but some pages don't like to receive DM messages or perhaps track all of their information through email contact.

The preferred contact method will often be listed in their bio, take the time to check it out.

Oftentimes, when you reach out and no response is received you may not have used the proper contact method.

4) Make sure your page is ready for the prospective followers/clients.

If you only post every 2-3 days, you don't have a very active page.

From a collab standpoint, if your page won't equally contribute to the process, you should wait until your page is up to it.

It's not always about how many followers you have to be beneficial.

Many new pages that are actively putting the effort into their brand and following have more active followers than say a larger page that doesn't interact well.

Hope these were helpful, happy branding, let me know if you have any questions!!! Check out The Ultimate Guide to Instagram 2.0 for more strategies on how to grow your Instagram page.

Cici

Top Instagram Mistakes, How to Correct, How to Avoid Them

top instagram mistakes and how to avoid them

Top IG Mistakes

How to Correct, How to Avoid

1.  Making Your Instagram Account Private

The ideal situation is for followers to find your Instagram page, like, comment, and eventually become a customer/client. A private page is a turn off for one main reason. Why should I be forced to follow just to see a product you want to sell?

Instagram can be viewed as one big window shopping experience when it comes to businesses, there are many potential followers that may find you through tags or referrals. They may like or comment on your content, there are still more who may never follow but will still utilize your services. A private page halts all activity that can be beneficial. Unless someone is just adamant to know what you offer, most will leave a private page quickly.

Private requests also have to be approved, which depending on when it was sent can take up to a day to receive an approval. When was the last time you waited a day to view something and still remembered or wanted it?

2. Posting images too close together.

Posts should be allowed to “breathe” so to speak. Most comments or likes will occur in the first hour. Keep in mind that you are not the only account being followed. Posting images too close together limits the exposure a certain pic may receive as well as you push your own content down. No one likes to feel spammed either, it a page posts 5-10 images back to back most are likely to feel overwhelmed and often unfollow. Schedule at least an hour to two in between posts.

3. Ignoring comments.

No one likes to feel ignored.  That’s the long and short if it. It doesn’t matter if you have 50 or 50,000 followers, you should carve out time to answer their comments as much as you can. Of course some can’t be avoided, i.e. a customer posts on an image 56 weeks old and you never see it. For the majority make it a point at least once a week, to review your last week of images for new comments that may have been missed. Even if its a few days, a potential client will appreciate the effort over never getting a response.

4. Inconsistent or Repetitive.

A double-edged sword here, you can under post as well as overpost. Presenting a clear, stable view of your business is ideal. It builds trust and consistency. People buy from brands that they feel comfortable and secure with. There should not be days, much less weeks without new content being posted. Present a varied view,pushing your services is ok, but focus on the overall customer experience. A page that is Buy, Buy, Buy won’t achieve the desired effect and seems quite disingenuous.

5.Hashtags.

Hashtags and business go hand in hand. Instagram is made for hashtags. It opens your posts to the widest audience. People search hashtags more than they search people. Relevant tags will draw the right people to your page.

Looking over this list what are some things you see can be improved your page? Leave any questions below! To learn more, head over to The Ultimate Guide to Instagram!



 

Are Your Ready to Stop Hiding?

 

 

You Are Your Brand: Masterclass, Slay 2017

Hey Army!!

I've had some wonderful conversations this week and as I prepare for my annual vacation month I'm looking forward to refining some products, services, and systems for my brand. I shared my sales to date for 2016 earlier on Instagram which was, $320,000+,  ($60,000 more than I made last year running two brands, It Starts With Juice and The Six Figure Chick). 

 

What was the biggest factor that allowed me to focus on one business, increase profits, stop driving myself into exhaustion, and have more freedom? Well, not to sound self-centered or anything, the biggest change was ME.

Running your business is a task, not necessarily good or bad, but something that must be done. Sometimes we lose sight of what we want and who we serve. We begin to hide behind screen names, social media success, and become afraid of allowing anyone to see us make mistakes or be seen as not having it all together. Over time that will affect the core of your brand and how you connect to your audience. And let's face it, if you're not connecting with their emotions, they are not connecting with Paypal, Stripe, or any other form of payment. 

For 2016, one of my affirmations began as flaws and all and eventually grew to I'm pretty damn awesome as I am no apologies, no qualifiers. I made mistakes, I had setbacks, but most importantly I grew and had fun doing it.

I learned to tap into my story and share it authentically, understand and read my audience, learn what was working, snatch down what wasn't and continuously create new products that my audience quickly purchased and shared. I knew when to take breaks and my tribe encouraged me to. I watched not only my business flourish, but light bulbs, AHA moments, and breakthroughs happen for my tribe.

They created new products, new hashtags started popping up like #rentpaid, #cicisays #5kclub, they drove traffic to online stores that were now making $5,000, $10,000 and even $35,000 per month. New classes were being created because I served the needs of my audience they understood how to serve the needs of theirs. Online and social media has become much less scary and as a tribe we are #winning.

So I say all this to say, Your Brand is You. 

Are you tired of hiding behind your Instagram or Facebook page? Over not making the sales you know your business is capable of?

Ready for a real plan of action for the real you?

Then again I invite you to the You Are Your Brand Masterclass on December 1st at 6 P.M. Central. Replays will be available so you may view the class again and again as needed. 

You will learn:

How to Be Authentically You

Key Elements of Your Brand

How to Get Over the Imposter Syndrome

How to Stand Out Online and more! 

There will also be a live Q&A session from the questions that are submitted.

Click here to join us:

You Are Your Brand: Masterclass, Slay 2017

See you in class!

 

Cici

Have you joined The Six Figure Army yet? Come on over to the FREE support group on Facebook: https://www.facebook.com/groups/6figurearmy/

How Do You Define YOUR Success?

how do you define your success

What's up Rich Chick!!

Today's blog was supposed to be on rebranding, but something else was on my heart.

We live in a "look what I have age" and often it's easy to get caught up in seeing what others have, and using their standards as a measure to set our own goals.  Sadly, we end up chasing many material possessions or social statuses that at the heart of ourselves truly don't mean anything to us. We let others decide what success truly is and, in the end, we're the ones disheartened.

How do you decide what influences your goals or whom to measure yourself against?

How do you define what is truly success for you?

Make a list.

What does being successful mean to you. This list is private so you don't have to share it with anyone or feel as if you'll be judged for being under/over aspirational, this is solely what it means to YOU.

 

Maybe a certain tax bracket has never appealed to you, but having the freedom to be able to travel the world at your leisure does. Would you be ecstatic to tell the next Sallie Mae representative exactly where they can go, and happily pay off the full loan? Perhaps you want to have a secure future for your kids or pay all of your bills up for the next year. Success could mean replacing the income you currently have at your 9-5 with your own creative business.

 

Freedom, Security, Peace of Mind?

 

What drives you and ultimately makes you happy? The answers to these questions are what should be the basis of your definition for success, nothing else.